How storytelling and gamification can lead to better retention in mobile apps?
Gagandeep Sethi | September 26, 2017
Mobile app retention is one of the biggest challenges of mobile apps these days, as more than 60% of the users stop using it after 3-4 months of installing. According to recent reports, 25% of the apps are used once or twice before they are discarded. It is a challenging task for app developers … Continue reading