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What is Mobile Analytics? Mobile analytics is data capturing tools for apps, websites and web apps. They help identify unique users, track their journeys, record their behaviour, and report on the business’s overall app performance. Mobile app analytics bring deep insights into the app usage patterns of the end-users. Mobile analytical tools are usually … Continue reading
It is a fact that mobile app developers relish data. Be it the download numbers; ROI from the app or the retention rate, analytics helps an app business know what does a user actually want from their product. It’s crucial to track the dynamics of a finished product with the help of analytical tools. … Continue reading
When it comes to determine the success of an app, mobile app developers have a plethora of metrics to choose from. However, it is not an easy task to determine which metrics matter the most for your app. In earlier days, app developers would measure the success of their app based on Analytics. These statistics … Continue reading